Knowledge of Culture
For entrepreneurs to succeed as they launch their business, a solid foundation is essential.
The business plans do not incorporate the enterprise’s values, ethics, or culture, as is the standard practice at the moment.
How to break even and then start producing money is what is being concentrated on more.
Apart from being shortsighted, there is nothing wrong with this strategy.
Enterprise won’t be able to grow until the culture is also established because it lays the foundation for future employees to follow.
Let’s gain an understanding of culture.
Which is it?
It is how we conduct ourselves.
Culture refers to the beliefs, practices, and social conduct of a specific group of people, organization, or community. People sometimes overlook the biology definition of the same term, which is “keep (tissue cells, bacteria, etc.) under conditions conducive for growth.” This implies that there is a link between our culture and our development.
Culture is our identity and our foundation, and it predated our existence. It is the identity that we acquired by birth or through membership in a race, a nation, an organization, or a society. Ultimately, our culture defines who we are.
The entrepreneur must choose and establish this culture at the outset. She has to be certain of how the business will be operated from a “values” perspective. If she wants the company’s future employees to continue the culture she started, she will need to stick to it.
Like an individual, an organization adopts the culture and values of its founders. If the newcomers are not reminded of the founders’ principles, it is likely that the culture will become diluted as more individuals join the organization. Only when everyone follows the same culture can it be viable.
So, in order to maintain our culture, we must always be conscious of it and remind the workforce of it. Strength lies in unity, and when people are brought together by a shared culture, they feel cared for and safeguarded. One feels rooted, strong, and fearless as a result of which they give their all in all they do. If an organization can create and maintain its own distinctive culture, it can benefit from this idea.
You will all agree with me when I say that people who respect and care about one another will go above and beyond to assist one another when they are in need.
How can culture contribute to a company’s expansion?
Let’s attempt to comprehend how a business expands. The business recognizes a need for its good or service in society and has the resources to provide it at a fair price. The business will first require financial and technological capabilities, as well as, of course, logistics and other support services in order to introduce their goods or services to the market.
The company with the more sincere personnel will have a greater productivity rate and, thus, a higher profit if we compare two similar businesses with ALL similar capabilities. Numerous business studies, including those conducted by prestigious institutions like Harvard Business Review, have repeatedly demonstrated this.
Let’s try to comprehend why and how a worker develops sincerity now. According to Maslow’s theory of the hierarchy of needs, employees have needs. Different employees will have various needs depending on where they are in the hierarchy. The likelihood that employees will be truthful in an organization increases if its culture and values take this factor in mind.
It becomes challenging for the businesses to have a firm foundation on which larger establishments can be developed unless this feature is present in the entrepreneur’s thinking from the time of the enterprise’s start.
What actions are required?
So, from the very beginning, an entrepreneur needs to comprehend and identify the What, How, and Why of their business.
Failure to do so will subsequently make life hard for the business owner and the staff.
The what, how, and why will determine the goal, vision, and corporate DNA, all of which are crucial for businesses to succeed in the never-ending game of business.
(Additional reading: The Infinite Game book by Simon Sinek)
Entrepreneurs are recommended to investigate and decide upon their value system. Making a profit is not wrong in any way. Businesses are designed to serve their shareholders in this way. However, if money is the primary consideration, the business may become involved in improper and criminal activities, which is undoubtedly bad in the long term.
Everyone alive has access to the moral principles that should guide their daily lives through spiritual teachings and ancestors. To ensure that everyone upholds the same values, we only need to choose a few and instill them throughout the organization. But first, a word of caution. Employees arrive at the organization with their own set of values already in place. The duty of the entrepreneur is to blend these two opposing value systems for the expansion of the business and the employees.
